A strategic brandshop helping ambitious brands cut through complexity.
We’re not consultants in slides and theory. We’re hands-on brand partners working at the intersection of story, structure, and execution. From scale-ups to household names, we help you unlock their next chapter of brand-powered growth.
Explore our signature programmes on the Services page - or book a Spark Session, a focused working sprint tailored to you. You’ll leave with decisions made, next steps sequenced, and momentum.
Who we are
Pinck was built for those in-between moments; when a business is ready to expand and needs strong foundations in place. Or for established organisations looking to streamline and adapt to a rapidly changing market. We help you read the signals, understand your position, and move forward with confidence - without the baggage of a global consultancy or full-time head-count.
We also work within an extensive network of trusted creatives; writers, designers, developers and more - handpicked to suit the scale, style and specificity of each client brief.
Founded by Paige Kilburn; a brand leader with two decades of global experience, balancing classical brand planning with the earned perspective of an ecomm entrepreneur.
With a background in global CPG, creative agencies, and high-growth startups, Paige has led brands through launches and relaunches, restructures and reinventions; with an eye for what matters, and a bias for action.
So whether you're inventing or re-inventing, we bring the thinking, tools, and team.A simple framework that turns insight into action. We diagnose what’s really going on, define where to focus, and design a system that ships - so brand actually powers growth.
3D’s of Quality Growth
DIAGNOSE
Before you can fix it, you have to understand it. We start with evidence - decoding behaviour and mining data to separate root cause from noise. Get the diagnosis right and the path forward becomes clear; get it wrong and it doesn’t matter how fast you run - you’re headed the wrong way.DEFINE
Facts first, folklore second. With a sound diagnosis, we separate myths from metrics to define the objective reality of the brand and the market. Then we make disciplined choices: who matters most, where to play, how to win—and what not to do. Strategy is focus; focus enables impact.DELIVER
Ideas don’t move markets - execution does. We turn strategy into shipped work with clear playbooks, repeatable rhythms, and measures that matter for longterm success. We leverage a mix of people and platforms so plans land, progress is fast, and growth becomes a behaviour.Once upon a brand...
Once upon a brand...
Every brand has a backstory; the spark, the shift, the moment things clicked (or came undone). This is where strategy meets storytelling. A few case studies from the Pinck archives, where sharp insight, clear thinking, and creative execution turned brand potential into real-world traction.